Mapping the Art Institute’s Experiences
Scope
One-week team project for I544: Experience Design
Techniques used
Service Blueprint
Customer Journey Map
Mental Model Diagram
My role
Participate in collective research & brainstorm
Affinity Mapping lead
Rendering final deliverables
Alignment diagrams match a kind of user experience with the value that an organization can provide. They are a broad category of diagrams that include service blueprint, customer experience diagrams, journey maps, and mental model diagrams.
We mapped out the various aspects of experiences at the Art Institute of Chicago, and pulled out insights that each map gave us.